Page 51 - Print 21 Magazine Sep-Oct 2021

Technology Focus
XMPie is keen to give printers an understanding of what is required to
add personalisation,
cross media integration, and digital marketing to their services, and so has a free 90 day trial promotion running.
Enda Kavanagh, XMPie sales manager, Asia Pacific, says print businesses will benefit from implementing digital marketing solutions for their clients. He says, “Digital technologies are reshaping the print industry as businesses seek to improve operational efficiency, expand services, and position their organisations for the future.”
XMPie provides printers with the ability to deliver personalised print
free trial
services, video, email, SMS, store fronts and omni-channel campaigns.
Not every digital transformation is smooth, and if your business
feels left behind, it can be hard to know where to start. Kavanagh says, “With XMPie, you don’t need to feel intimidated by the scale
of the platform.
“We have seen that most XMPie
customers begin their XMPie journey with a particular focal point, and build out their business by adding more features and services later; you don’t have to start big.”
Kavanagh says a great starting point is XMPie’s Variable Data Print solution, uDirect. For the next two months, you can get a free 90-day license of uDirect Print
Above
Free trial: XMPie offers building blocks to integrated campaign execution
for automating the production of personalised print campaigns.
The trial is with the award- winning variable data print software. This offer includes full access to eLearning tutorials, and support,
Kavanagh says the XMPie platform comes with the tools necessary to make the switch to providing 360° marketing services.
He says, “Variable data jobs will drive the high value, high volume print; web-to-print will deliver more print to the business; and with omnichannel capabilities, you can extend out the services that you offer by providing digital marketing services as well.”
XMPie provides training, software maintenance and support. 21
Digital marketing solutions developer XMPie has a free 90-day trial promotion for printers keen to test the digital marketing waters.
XMPie offering
Get Started with XMPie:
Try uDirect Free for 90 Days
Add professional-grade personalisation services to your business with a 90-day no-obligation trial of our award-winning variable data print software. This offer includes full access to eLearning tutorials, support, and more.
YOU DON’T HAVE TO START BIG. XMPie products and features can be mixed and matched in a variety of configurations. Begin your XMPie journey by focusing on variable data print now and adding more capabilities in the future.
Discover the potential for driving high- volume, high-value and hyper-personalised jobs to your printer. Our variable data publishing tools integrate with Adobe InDesign for maximum flexibility on any digital press.
Scale up your capabilities by adding eCommerce stores and portals for creating personalised material, static print or even non-printed products. Work smarter, not harder by automating operations 24/7 to increase profit.
Expand into new markets by adding email, web, video and more to your print offering and delivering full omnichannel campaigns. Deliver the best customer experience
to every individual, no matter what the channel.
Scan this code to get your free 90-day license of XMPie uDirect for automating the production of personalised print campaigns.
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