Page 62 - Adnews Magazine November-December 2021
P. 62
Open.
AN OPEN INTERNET STARTS WITH AN OPEN PLATFORM.
The best digital advertising thrives on an open internet. So why are some of the biggest platforms closed off from the rest of the online world?
At The Trade Desk, we give you access to the open internet, not just a part of it. Because we’re an open platform, not a walled garden. Our APIs are open, too. They let you design your own custom solutions on top of our software, so you
can get even more value from your first-party data. Because in the end, your data should benefit you, not your ad platform.
Learn why being open matters at thetradedesk.com.