Page 64 - Print21 Magazine May-June 2022

Association News
Forums adding value to PacPrint
The popular PacPrint Forum Series is set to return to the Melbourne Convention & Exhibition Centre during PacPrint, offering a wide range of sessions to add extra value to the show
for visitors keen to ‘review, rebuild and reconnect’ in a post-pandemic world.
PacPrint, co-locating with Visual Impact and the Label & Packaging Expo, has long been
the premier exhibition for businesses in the region, with
a 50-year history of delivering the latest technologies and solutions to print and graphic communications businesses in a B2B business environment.
While the chief attraction
of PacPrint is the exhibition itself, that is by no means the only drawcard, with visitors also able to learn from the experts, stay up to date with trends, and gain important perspectives on business and innovation at the PacPrint Forum Series.
These popular seminars
have been a fi ture of the show for over a decade, and will be making a return to the floor
of the MCEC during PacPrint at the end of June, thanks to sponsorship from Media Super and supplier association Visual Connections.
Varied programme
Sarah Moore, business development manager for Visual Connections, which organises the event and co-hosts it with Australia’s Print & Visual Communications Association (PVCA), says visitors can expect a varied programme of sessions that will offer something for businesses across all facets of the industry.
“As we’ve done in the past, we’re trying to strike a good balance between keynotes and panel sessions, and between more general topics like leadership, sales, management, diversification, future planning, small business and mental health, with more sector-specific sessions on everything from signage and building codes,
to sustainability, to disaster recovery,” she reports.
The series will kick off n
Tuesday 28 June with a session presented by Charles Watson, general manager for IR, Policy & Governance for The Real Media Collective. “Charles is well known in Australia for
his practical and commercially driven solutions and strategies, and visitors to PacPrint will be able to benefit from his expertise and experience as he discusses employment issues facing SMEs, including contracts, awards, compliance, casual employment and how to avoid common pitfalls,” Moore says.
Ask me anything
While concentrating mainly on Australian law, there are many similarities between the two countries and Watson will be able to address specific issues
of relevance to New Zealand businesses, and has also allowed time for an ‘Ask Me Anything’ question time at the conclusion of the presentation.
From 12.30 pm, visitors will be able to take a deep dive into ‘The Human Operating System’ with Meqa Smith, founder of The Unforgettable Agency, who will explain why people are
the resource which gives any company the edge, and how understanding how they tick will transform your approach to recruitment and employment, delivering increased value for the life of your business.
Later that day, those in signage will be able to catch up with a panelofindustryleaderstofi d out how changes to the National Construction Code, including fi e ratings, light emissions and other aspects, impact on manufacturers and contractors.
Tuesday’s programme will conclude with a session from Stephen Gamble from Man Anchor on Mental Health titled Learning the Skills to Make a Difference. It’s a vital session with for all business owners committed to their own and
their team’s wellbeing.
On Day 2, the programme
will kick off ith a presentation from Richard Rasmussen, founder and director of professional services company Ascent Partners. “Richard is a 40-year veteran of the industry, and his expertise will be invaluable in stepping attendees through important strategies including business valuations, acquisitions, sales and mergers, and exit strategies, all vital options for business owners
to consider as they plan their future,” Moore says.
This ill be followed by
a ‘Fireside Chat’ about the future of print, with TRMC’s Kellie Northwood and two of the industry’s most infl ential leaders, Geoff elig, chairman, IVE Group and Matt Aitken, CEO, IVE Group.
“Greg Donlan is a dynamic and engaging presenter who has the ability to look at sales in a quite revolutionary way.” – Sarah Moore,
Visual Connections
Another panel session in
the afternoon will take visitors through the ‘Secrets of Success’ with a group of industry leaders sharing their wisdom, insights and experience on the secrets
to success including some stories about the lessons they’ve learned on the way.
The day’s programme will close with the Sales Coach, Greg Donlan, in a session that promises to help businesses ‘Unlock the Mystery of
Sales’. “Greg is a dynamic and engaging presenter who has the ability to look at sales in
a quite revolutionary way,” Moore says. “At PacPrint, he’ll explain how SMEs can turn
sales from an unexplainable art into a repeatable and scaleable scientific system. Greg will also give attendees some tangible actions they can implement immediately.”
On Day 3, the programme will commence with a Session from Kieran May, from Accross-Sustainable Ethical Services, on the increasing
focus on sustainability, what that means to businesses in the industry today, and some simple, low-cost strategies businesses can adopt to meet expectations.
An industry update from TRMC CEO Kellie Northwood will follow, with a focus on the recovery from the past couple of years, and what the future is for industry associations, partnerships and opportunity so that we can better engage with our customers, grow business offerings and drive success. With inspiring
case studies, research and Northwood’s ‘vision for the future’, it promises to be an informative session.
Sustainability
Northwood will be followed by Rowena Curlewis, CEO of drinks design specialist Denomination, who was an enormously
popular speaker at PrintEx 19. Curlewis will be back at lunch time to address the hot topic of sustainability in drinks and how innovation is driving progress in this important space. This ill be a fascinating session for all, and a must-see for any visitors to the Label & Packaging Expo.
Future Trends and Initiatives will be the theme of an afternoon panel session, with industry experts discussing where they believe our industry is headed, what will infl ence the future and how you can equip your business for success. Stephen Gamble from Man Anchor will then be back
64 Print21 MAY/JUNE 2022