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Advertorial
The rise in on-demand
DTG / DTF
Kissel + Wolf’s John Field outlines what it takes to get going in textile print.
to successfully enter the DTG / DTF industry? Field says, ‘investment’ is the operative word, he says, “My firm view is that if you are moving into to DTG or DTF printing then you need to invest in several elements; an intuitive website, including online e-commerce store; an end-to-end agile workflow solution that automates, pre-production, scheduling, stock management, dispatch and fulfilment; printing equipment from entry level to full scale industrial printers (no pre-treatment or pressing equipment is required if it’s a Kornit DTG / DTF solution); and a dryer to cure printed clothing / textiles.”
Jon Field, Kissel + Wolf’s sales and business development director – Digital, has seen incredible transformation during his 30 plus years in the printing industry. He
solutions and systems to our customers in ANZ in just the past three years, covering the entire DTG / DTF ecosystem. We pride ourselves on providing end-to-end solutions with a strategic competitive advantage.” Kissel + Wolf sells and supports the Kornit DTG / DTF digital printers.
says, “In the mid ‘80s I began a two-year
cadetship with Heidelberg Druckmaschinen
to gain exposure to all facets of the
business while finishing my University
studies at night school. I vividly recall
the transformation that was occurring at
this time as letterpress printers literally
clambered over one another to purchase
single and multi-coloured offset Heidelberg
printing machines, all wanting to ride the
offset wave. The growth and demand for
offset printing machines was unheralded, Investment to cover all facets of DTG/ Field concluded by saying, “I have seen and it was a golden moment in time in the DTF as above, can range from $50,000 - many buoyant markets and declines
evolution of the printing industry.” $70,000 + GST to in excess of $1,500,000 throughout my business life but the one We can build your brand
Field likens the growth and demand he + GST depending on your volume thing that has stood the test of time are
witnessed back then to the demand he has witnessed in DTG printing these past few years, in particular, throughout Covid times.
So what type of investment is required
requirements and quality expectations. Field says, “Kissel + Wolf is the market
leader when it comes to DTG / DTF solutions, providing 30 value added
those businesses who are highly efficient at their core business, invest in and leverage technology, and are completely customer driven with everything that they do.” 21
Wall urges printers to consider either investing in Kissel + Wolf’s pre-owned equipment programme as a low risk, low start, entry point, and use its preferred financier, and then build your business from there, or build your DTG / DTF business
and volumes, initially through its existing customer referral programme.
Pullquote
Foilmakers local
Terry Newman, director, says that Foilmakers - part of Milford Astor - prides itself on its service offering, saying, “it is second to none”. Newman also says, “We have a wide range of products, so if someone decides they want a metallic pink or crimson or whatever, we can make it. We are a fully Australian-owned company, and we have plenty of sales representation – our sales reps are in front of the customers a lot, so we can hear and adapt to their needs.”
Newman points to cold foil, sourced from Univacco in Taiwan, as a growth area for Foilmakers’ customers. “There is increasing demand for roll- fed and flatbed cold foil, and Univacco has proven to be excellent for that range of our products, he said.”
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