Page 8 - Print 21 Magazine May-June 2019

PrintEx19 Forums – Themed for Success
If you thought leading industry show, PrintEx19, was all about the exhibition, you may need to think again. With a Business@Breakfast session each day kicking off a packed program of keynotes, masterclasses, panel sessions and workshops, the 2019 PrintEx Forum Series will be an equally compelling drawcard for visitors to Sydney.
PrintEx is widely regarded as one of the local industry’s most comprehensive exhibitions. And rightly so.
Every four years, it attracts thousands of visitors from across Australia, New Zealand and the surrounding region to Sydney to see the very latest innovations in technology, equipment, systems and services from a ‘who’s who’ of leading industry suppliers.
This year, with the show co-locating with both the
Visual Impact sign, display, wide-format and engraving show, and the FPLMA’s new Label & Packaging Expo, the 6,000m2 display is set to be even more comprehensive and diverse than ever – but with just 100 days to go
until doors open, the innovative PrintEx Forum Program may provide an equally important drawcard to the event.
For the business owners and key decision makers
who regularly make up some 80% of visitors to local trade shows, PrintEx will be an important professional development opportunity, with a full program of daily forums designed to explore industry trends, impart expert knowledge, and develop hands-on skills.
The PrintEx Forum Series this year is perhaps the most diverse ever offered. Each morning, the keynote address at the PrintEx Business@Breakfast will announce a
daily them with a strong ‘application focus’, which will provide a platform from which to explore how trends, technologies and innovations impact on different market sectors. Daily Market Stalls will display application which illustrate the scope and diversity of what our industry can achieve in each particular area.
On Day 1, the focus is Retail, with renowned social scientist and author Dr Ross Honeywill set to reveal to Business@Breakfast attendees how customer attitudes and behaviours are changing, and demonstrate how to reach and motivate the consumers who offer the highest value potential.
This will be followed by two must-see Masterclasses from industry legends Phil Taylor, former CEO of Franklin Web, and Bob Lockley, former CEO of Fairfax Media, who will share their stories and the lessons they’ve learned, in between sessions on the Australian Packaging
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Covenant and the 2025 sustainable packaging targets, and a workshop exploring the findings of the 2018 FESPA survey.
The day will conclude with a drawcard keynote presentation from international print industry identity, Deborah Corn – well known as the Print Media Centr Intergalactic Print Ambassador – who will reveal what print customers don’t know... and how it can kill
your business.
Day 2 will feature a Food, Wine & Events theme, kicking off with a breakfast session looking at how options like personalisation and AR are creating new and exciting opportunities to connect, engage and inform via product packaging and labels.
Business sessions during the day will feature an expert panel discussing Event Activation, Rowena Curlewis,
CEO of Denomination, looking at Global Packaging Trends, competitive strategy specialist, Meqa Smith discussing how to gain The Enduring Edge that will allow your business to achieve its potential, and a session looking
at how to design an AR & Personalisation solution, from designer to consumer.
On Day 3, Thursday, Quickar CEO Scott Browning will bring a different perspective to the day’s theme of Innovation by sharing his experience of disruption and transition in the automotive industry...and how the lessons learned can be applied to the strategic business thinking in other experiencing similar transformation.
Following the breakfast, a panel of industry leaders including Matt Aitken, Deborah Burgess, Craig Dunsford, Lachlan Finch, Theo Pettaras and Peter Sinodinos will discuss the ‘fourth revolution’ facing manufacturing, how each of them are responding, and how we can ‘future proof’ our industry.
This will be followed by the hot topic of Energy, with a panel of energy experts, policy advisors and industry professionals looking at trends, technologies and policies which shape the sector, and how businesses can take control.