Page 33 - Food & Drink - June 2018

NEW IN STORE
MAGGI ROLLS OUT ‘FLEXITARIAN’ SAUCES
Nestlé is capitalising on the trend towards flexitarian and meat-free eating with the launch of a new range of ready-to-cook sauces and bases from Maggi.
Focused on at-home cooking convenience, the three core product ranges include Delicious Noodle Sauces featuring bold flavours; Flexitarian Recipe Bases for those wanting meat-free alternatives; and Tasty Stir Fry Mixes for quick, easy meals. Positioned as part of the ‘Maggi Marketplace’, the products are made with fresh herbs and spices, and are suitable for busy cooks wanting quality that mirrors homemade food, according to the company.
Marketing manager Tracy Hardwick said the company had researched tasty solutions that inspire consumers to “cook at home with real food and fresh ingredients” as opposed to artificial or processed mealtime options.
The Maggi Marketplace range is designed to only need a “handful” of seasonal
MCCAIN RELEASES SPICY CHIPS
McCain Foods has added a new range of flavoured chips to the frozen potato category.
The Shake Shake range offers new seasonings of Chicken, Cheese & Onion, and Salt & Vinegar in response to consumer demand for “bold-flavoured snacks”.
Product manager Simone Formisano said recent research by McCain revealed that 95 per cent of the frozen potato category was consumed as part of a main meal.
“We wanted to shake things up in the category by giving the potato a chance to take centre-stage and become a key snacking solution,” she said. “Snack-based dinners are
CHARDONNAY MADE IN
WHISKY BARRELS
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A chardonnay crafted in aged Scotch whisky barrels has been launched by winemaker Pernod
produce to complete the dish. It is now sold at Coles, Woolworths and independent supermarkets, with RRPs ranging from $2.19 to $3.
trending, and we saw an opportunity to take Australia’s favourite flavours into the freezer aisle.”
Each bag of Shake Shake comes with a seasoning sachet that consumers pour into the bag, shake up, and then tip onto a tray to bake for about 20 minutes.
RRP for the packs is $3.99.
Ricard under the Jacob’s Creek name.
Part of the Double Barrel range, the chardonnay
offers ripe citrus flavours with complex aromas of toasted malt, cut apples, and peanut brittle, according to the company.
To make the wine, 100 per cent of the constituent parcels spend time in aged whisky barrels as well as traditional wine barrels.
The juice is split in halves, with the first half fermented in whisky barrels, then matured in wine barrels. The second half is fermented in wine barrels, and then finished in whisky barrels. This provides two different flavour profiles which are then blended together. Scotch whisky barrels offer a coarser oak, while the staves are narrower and charred black with intense heat. The overall effect is increased oxygen ingression, offering a new kind of chardonnay. RRP for the chardonnay is $24.99.
www.foodanddrinkbusiness.com.au | June 2018 | Food&Drink business | 33
NUTRI-GRAIN BECOMES SQUEEZABLE
Kellogg has launched a range of on-the-go breakfast pouches containing a blend of oats, protein and fibre.
Nutri-Grain TO GO Protein Squeezers comes in five flavours: Choc Malt Slam; Mocha Hit; Banana & Honey Smash; Vanilla Flavour Punch; and Nutri-Grain Original Flavour (which blends oatmeal and malt).
Designed for convenience, the single-serve pouches suit consumers on the go who want a quick breakfast or pre-training ‘fuel’.
The Squeezers add to Kellogg’s portables offering, which includes its recently launched range of soft-baked breakfast bars.
“We know from our research that one in two breakfast skippers would eat more breakfast if more convenient solutions were offered that fit into their lifestyle,” Kellogg’s marketing director Tamara Howe said.
“There’s tremendous opportunity for growth in this segment within the Australian and New Zealand market.”
Nutri-Grain TO GO Protein Squeezers (140g) have an RRP of $2.99.
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