Page 39 - Food&Drink Business magazine June 2022

with the food rescue agency working with Chobani to create the flavour.
MPD Dairy Products commercial director Campbell King paid credit to Chobani’s approach to social impact.
“When Chobani approached us with this unique approach to donation, we were eager to help. We have all got a role to play in giving back to our communities, and Fruit for Good presented the opportunity to donate the profits directly to people in need,” King says.
McMicking adds, “Not only is this a testament to our long-standing, robust supplier relationships, but also the willingness of the business community to reduce the prevalence of food insecurity in Australia.”
It was important for Chobani the yoghurt be widely available to consumers. Woolworths agreeing to the project ensured that would happen.
Woolworths Chilled Category
manager James MacMahon says the project resonated with the retail giant and its commitment to support communities.
“We’ve partnered with Foodbank Australia for many years and now in partnership with Chobani, we look forward to supporting their mission of equipping front-line charities with food relief for millions of Australians,” MacMahon says.
Chobani is a long-term partner of Foodbank Victoria, donating fresh product weekly to support its work. Since 2012, Chobani
has donated the equivalent
of more than one million
meals to the organisation.
There is no denying the seriousness of global supply chain disruptions stemming from the pandemic and exacerbated by climate events and geopolitical instability, which is all the more reason to seek out projects such as Fruit for Good that shine a light on what can be achieved, even in times of uncertainty. ✷
ABOVE: Chobani CEO Lyn Radford and Foodbank Victoria CEO Dave McNamara.
LEFT & FAR LEFT:
The teams at Foodbank Victoria and Chobani worked together to develop the Fruit for Good flavour.
SUPPLY CHAIN & LOGISTICS
www.foodanddrinkbusiness.com.au | June 2022 | Food&Drink business | 39