Page 18 - Toy & Hobby Magazine NovDec20Jan21_Mag

QUESTION TIME
RETAILERS
Family play has been popular this year.
What’s trending?
Toy & Hobby Retailer consults three eTailers on what they’re tipping to be hot sellers this Christmas.
ABOVE: Puzzles have been a top choice.
EBAY AUSTRALIA
GIFTS THAT KEEP GIVING: Toys that require nurturing and encourage patience
are in demand as almost half (42 per cent) of parents believe their children will lose interest in their Christmas gifts within a month. eBay research also reveals 21 per cent of parents have found their child’s attention span has shortened due to the impacts of COVID-19.
DIVERSITY: Four in five (83 per cent) parents think it’s important toys encourage diversity and inclusion. This year eBay expects the Barbie Fashionistas Dolls range - which features dolls with physical disabilities, different skin tones, hairstyles and body types - to be popular. Since June, eBay has already seen this trend grow
with a 173 per cent rise in sales of Barbie dolls with petite, curvy or tall attributes.
BACK TO BASICS
BUILDING TOYS: Construction and brick toys are set to top toy lists (41 per cent) as families look for toys that involve spending time together (26 per cent) and encourage mindfulness and calm (20 per cent). Classic Lego is in huge demand spurred by the popularity of TV series Lego Masters inspiring both kids and adults to get creative.
BOARD GAMES: Following their success of helping beat boredom during lockdown, 31 per cent of parents are likely to buy their children a board game for Christmas.
18 TOY & HOBBY RETAILER NOVEMBER / DECEMBER / JANUARY 2021