Page 14 - 1 World Wide Mobile Business Plan Flip Book
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1 WORLD-WIDE MOBILE
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Opportunity
Problem & Solution
Mobile Carriers & the Problems Today
Cellular carriers are strange entities. They offer devices that in the grand scheme aren't that expensive for what they are, but yet have customers conditioned to expect them to be much cheaper and not think about the long-term cost. They built empires around multi-year contracts, but in an age where mobile technology was advancing at a rate that was positively lethargic compared to today.
They fell into a routine, picking up the old habits, policies, and mindsets of the landline era. The largest carriers are merely permutations of the old wireline telecoms - AT&T and Verizon can both trace their lineage back to the old AT&T monopoly, Sprint began life as the Brown Telephone Company in 1899, T- Mobile comes from the post-World War II German post office, and so on.
Carrier contracts exist so that North Americans and Europeans can think they’re getting cheap phones, and telecommunications companies can ensure they have ongoing revenue. It feels entirely disingenuous to say it’s a win-win deal, because it isn’t, but it’s not really lose-lose either. So let’s just call it mutually assured status-quo.
What about carriers is the most broken?
• Fixed carrier contracts & rates
• Roaming & hidden fees
• High international rates & plans
• No language translations
• SMS charges (free to carrier)
Carrier subsidies aren't going anywhere anytime soon. Nor are service contracts, monopolistic desires, or grossly overcharging for text messages. These are things that define the modern cellular carrier, and as with all thing status quo, it takes more than just wanting it to change for things to change, it takes a company like 1 World Wide Mobile to make the change.
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