Page 12 - 2017 ME Ambassador Wrap Up

TAKEAWAYS
Miguel’s broadcast mentions increased by 86.5% in 2017, largely driven by increased mentions in PGA TOUR Champions and PGA TOUR telecasts
Online and print coverage was slightly down for Miguel in 2017 – possibly because Bernhard Langer’s historic season dominated the headlines. However Miguel received great coverage for his win at the Mississippi Gulf Resort Classic and his performances on the 2017 PGA TOUR CHAMPIONS – particularly at the Chubb Classic, Insperity Invitational, SENIOR PLAYERS and Powershares QQQ Championship
MIGUEL ÁNGEL JIMÉNEZ
ONLINE MEDIA
8,257
online articles
PRINT MEDIA
1,302
print articles
BROADCAST MEDIA
737
broadcast mentions
12
1,776 unique outlets
2,147,671,249 unique visitors per month
66 countries
262 unique outlets
89,381,053 circulation
20 countries
2017 AMBASSADOR WRAP UP - 12
246 programs
107,024,808 potential impressions