Page 27 - Marketing - Flipbook
P. 27
How do you market to
Marketing to Gen Z
Gen Z’s
• Meet them where they are
• Tell Your Story and Tell It Well • Engage in a Meaningful Way
Who are the Gen Z’s?
• Between age of 16 -22
• More ethnically diverse
• Population is expected to reach 2.6 billion globally by the end of 2020
• Tech Savvy
• Spend an average of 4 hours a day on social media.
