Page 63 - Marketing - Flipbook
P. 63
Research Objective
GOAL: To boost the overall student engagement by offering innovative programs that encompass emerging technology and To increase enrollment both domestically and internationally
Marketing strategy:
Digital Billboard placed at high traffic locations (this will also be used as an income generator for TSU)
Utilizing the online platform, pop-ups,
commercials, virtual campus tour second life
Involving students in the Coding Carnivals
Becoming the Nashville SMART City testing center
Becoming the National Beta testing Center Involving students with gamification in education