Page 90 - Marketing - Flipbook

TECHNOLOGY RECOMMENDATIONS
• Watchfire - Digital Billboard (AWC)
• Cost $125,000 (
• $4,000 per customer (10 customers per month)
• ROI - 3.125 months
• $ Technology Growth
• Self
• RSS Feeds
• Positive Message Control
• Product Promotion
• Esports / Gamification
Promotion
- Esports will bring in more than $1 billion in revenue worldwide during 2019, according to a recent report from the Newzoo analyst group. That would be a 26.4% boost from 2018, with the growth largely driven by media rights deals, sponsorships, and advertising sales - https://www.viewsonic.com/library/education/esports-schools-good/ esports & STEM
2018 PEW Research Center
Teens are all about gaming. In 2018, the Pew Research Center reported that 97% of teen boys and 83% of teen girls played video games.
Reference:
1 Extracurricular Participation and Student Engagement. National Center for Education Statistics, June 1995. Accessed 4.1.19 at: https://nces.ed.gov/pubs95/web/95741.asp
2 The Case for High School Activities. National Federation of State High School Associations. Accessed 4.1.19 at: https://www.nfhs.org/articles/the-case-for-high-school-activities/#chapter1