Page 104 - STRATEGY Magazine (G)

Business Process Outsourcing (BPO)
Total revenue (2013)
Income Growth (2009-2013)
Total employment
Foreign Direct Investment (2006-2013)
Exports (2013) Main services
Leading companies
31%
54%
Talent Cost and Availability
US $650 Million 300%
35,000 agents/20,435 bilingual
US $104.8 Million
US $552.5 Million
Customer interaction, finance & accounting, procurement & logistics, HR administration, knowledge services
[24]7, Capgemini, Genpact, Telus, Atento, EGS, Allied Global, ACS Xerox, Digitex, Serco
Geographic Coverage
of BPO players in Guatemala.
4%
8%
8%
US
Canada
Mexico
Central America
Others in Latin America and Caribbean Spain
Guatemala
11% 8%
50%
11%
Secondary Decision Drivers Primary Decision Drivers
31% 15%
Favorable Business Environment
15% 15%
Government Incentives & Regulations
23%
8% 8% 8%
31%
Market Access
15%
Infrastructure
Industry Client Maturity Specifications
BPO Revenues (2009 - 2014), USD MM
Tholons Insights Survey Estimates, Excludes Software & IT Services.
Primary reasons to establish in Guatemala
Talent costs and availability have been the primary reasons for companies to explore setup in Guatemala
742 650 107.3 97.5 635.4
552.5
2013 2014 (E)
3.0 2.0 1.0 0
2014-2015
Domestic
Estimated split by verticals, %
Tholons Insights Survey Estimates, Literature Reviews and Interviews
Export 225
33.8 191.3
2009
% growth in working age popultion
NICARAGUA
15.0 20.0
EL SALVADOR
25.0 30.0
Median Age
3% 8%
GUATEMALA
3x
HONDURAS
COSTA RICA
Guatemala’s advantage is it is the largest and youngest
economically active labor force in Central America
36%
Banking & Financial Services Telecom
Manufacturing. Distribution & Retail Utilities & Construction
Media & Entertainment
Others
102 STRATEGY
SPECIAL REPORT
35.0
10 %
20%
23%