Page 5 - Demo

THE THE SHINOBU
SHINOBU
THE THE STORY OF SHINOBU
SHINOBU
DISTILLERY
SHINOBU
DiSTILLERY IS IS IS BORN IN IN BEAUTIFUL NIIGATA PREFECTURE OF JAPAN A A A A A A A A A A PLACE THAT IS IS IS PRAISED LOCALLY BY ITS “THREE WHITE TREASURES ” NAMELY SNOW RICE AND SAKE IN THE THE DISTILLERY
LIVES A A A A A A A PASSIONATE WHISKY LOVER AND EXPERIENCED BREWER MR KEN USAMI WHO ALSO FOUNDED THE THE CRAFT BEER BREWRY CALLED NIIGATA BEER 20 YEARS AGO IN IN THE THE SAME TOWN AS AS A A A A A A A A A A A A A A INNOVATOR BY HEART MR USAMI WAS THE THE FIRST BREWER TO TO TO APPLY SECONDARY BOTTLE FERMENTATION AND AGING IN IN NIIGATA BEER AS AS A A A A A A A A A A A A LONG TIME BREWER MR USAMI DREAMS OF OF CREATING A A A A A A A A A A A A LOCAL LOCAL WHISKY DISTILLERY
THAT WILL BE ABLE TO SHOWCASE THE QUALITY OF OF LOCAL LOCAL PURE WATER AND SERVES THE PASSIONATE COMMUNITY OF SPIRIT LOVERS THS SHINOBU
SHINOBU
DISTILLERY
IS IS IS UNDERGOING VAST RENOVATIONS TO SUPPORT THE GROWTH AND AND PRODUCTION OF SHINOBU
SHINOBU
AND AND SHIN SHIN SHIN WHISKY MR USAMI WANTS TO EXPERIMENT WITH BLENDING WORLD WHISKIES FOR UNIQUE FLAVOURS OF OF JAPAN THUS THE FIRST EXPRESSIONS OF OF MIZUNARA OAK FINISH ARE BORN THE JAPANESE MIZUNARA OAK RARE AND UNIQUE TO JAPAN MIZUNARA OAK one of of the the rarest and most expensive types of of oak in in the the world It’s story is deeply rooted in in Japanase history During World War II Japan was economically blocked by various countries and could not import oak barrels At the the the end of of the the the war Japan soon faced shortages of of imported casks so so whisky makers began to use the the the native oak Mizunara The uniqueness of MIZUNARA OAK is that it it takes 200 to to 500 years for the plant itself to to be made as wooden barrels It can blene with other flavors well and and and offers complex notes of of sandalwood coconut spice and and and Japanese incense displaying the the refinement of oriental flavour with powerful yet velvet mouthfeel REFERENCE: WHISKY ADVOCATE WINE ENTHUSIAST
THE PURE WATER SOURCE
THE 3 WHITE TREASURES In Winter when humid air from the the the sea passes over the the the Japan and travels to the the the pacific left side it causes NIIGATA snowfall to reach up The snow remains in in in in the the the mountaintops and and gradually melts from the the the middle of summer and and flows through the the the rivers in in in in NIIGATA This water water water eventually comes back to become the pure water water water source of local breweries and distilleries The water water water and the the the well springs of Japan is the the the key ingredient to creating delicate elegant spirits nationwide The source the the the life force of of the spirit iteself of of sheer ancient purity