Page 53 - Aust. Post Nice & Nifty Brand Guide

Packaging Sizing and application components Swing Tag
Sizing and application of brand assets on swing tags.
Usage
Use size 55mm (w) x 80mm (h) where possible. The height may be enlarged if more space is required.
Use a 20mm bottom strip, for all instances to ensure consistency.
Swing tags will generally be printed double sided to include all required information.
Unlike other portrait / square pack applications, ensure that the logo fits across at least 1 column and 1 gutter.
Supplier / manufacturer details should sit underneath the logo.
Product and batch code to sit on top of barcode.
Application guide:
Logo size: 4mm (h)
Margins: 6mm (1.5x the logo size) Heading size: 9pt / 12pt leading Sub-heading size: 7pt / 9pt leading Icon size: 6.5mm (w) x 6.5mm (h)
Icon text size: 7pt / 9pt leading Supplier / Codes: 5.25pt / 6.7pt leading
* All text, colours, sizes and artwork must be verified by Australia Post. Items are not shown at actual size. Dimensions noted in this document are a representation of average product sizes. Artwork to be adjusted to actual product sizes. Care instructions /warning/ingredients to
be adjusted by supplier. Do not match colours to a printed or screen version of this document. Note the Pantone & CMYK values.
6 55mm 6 6 6 6
A
Quality stainless steel bottle. Toxin free, BPA free, keeps drinks nice and cold. Hydrate and feel great.
PRODUCT: 19503 BATCH:0405JU78
.AU AN
.C
LUMINIUM DRINK BOTTLE
For For Home Travel
WWW.ULTIMATUM.COM PACKED FOR AUSTRALI POSTAL CORPORATION 111 BOURKE STREET MELBOURNE VIC 3000 MANUFACTURED IN P.R
80mm
60mm
20mm -or- 1⁄4 of height
©2019 Australia Post Ltd.
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