Page 15 - Buzz Magazine

Trooping into Saint-Gobain South Africa’s head o ce in Samrand in late May, architects, developers and
quantity surveyors were amazed to meet the sight of a couch, a motorbike, a wheelchair and other weighty and unwieldy items hanging off drywalling.
This was how the market met HabitoTM, Gyproc’s industry- rst high- strength drywalling.
“HabitoTM is all about xability. We had to demonstrate that and I think we found the ideal way to do it,” said Heidi Olivier, Senior Product Manager for Gyproc.
“Our week-long launch exhibition and the roadshow that followed have generated a host more enquiries than usual. And that’s not all: Five countries in the Group are using our pictures and launch concept. Our ideas are unlocking
ot
The roadshow takes a HabitoTM demonstration trailer to architects’
and developers’ o ces and has come full circle. Having rst headed up to Phalaborwa and Polokwane, then down via Durban to Cape Town and back via Port Elizabeth, November saw it back in Johannesburg and Pretoria, still making marketing magic.
“Of course, having a great product to promote helps. Using HabitoTM frees people from having to obey the rules pertaining to traditional drywalling. You can hang heavy things anywhere you like and move xtures without damaging the walling, but using a
the market from France to Belgium, no just in South Africa. That’s a feather in our cap!”
Hitting the road
chipboard screw. Each chipboard screw can take the weight of 15kg. You don’t need special screws, anchors or brackets. You can just screw xtures directly onto the wall,” said Heidi.
“Nor do you have to use doorstops to protect it from dents. It is unsurpassed in strength and durability. It also creates an effective buffer against noise and, together with insulation, makes it easy to regulate indoor temperature. What’s not to like about it – in any sector, from residential, through retail to education and medical?”
Goodbye to mouldy grout
Stained, mouldy grout is a thing of the past, thanks to two innovative Weber products. Both are set to bolster Saint-Gobain’s competitive position early in 2017.
Premium Grout
The very rst stain resistant grout with mould-resistant properties available in South Africa comes from Saint-Gobain, of course.
Weber’s Premium Grout incorporates both Protect3 and Pure- Clean technology and is easy to use.
“It is available in three colour options, is exible, waterproof and quick setting,” said Tiisetso Mokotjo, Tile Fixing and Waterproo ng Product Manager, Saint-Gobain Weber.
The product’s Pure-Clean technology makes it very easy to clean and has a high resistance to stains.
It also shows no colour shading or carbonation, which are commonly seen in local grouts.
Protect3 technology, the ionic silver treatment incorporated
into the product, protects against microbiological growth, making it mould-resistant, bacteria-resistant and algae-resistant.
Epox-easy
Taking innovation a step further, Saint-Gobain Weber’s Epox-easy is
a convenient two-component epoxy adhesive and grout. It can be used for interior and exterior tiling applications on oors and walls.
Epox-easy is specially formulated to x tiles where very high bond strength, toughness or exibility is required and for grouting where there is a need for chemical resistance or complete non- permeability.
“This product contains a unique pigmentation system, which effectively locks colour into the sand, reduces the risk of staining and makes the residue much easier to remove from the tiles,” says Tiisetso.
“When set and solidly bedded,
it forms a robust layer, which is impermeable to liquids, resistant to chemicals, easy to sterilise, clean and maintain and is resilient to pressure washing.”
Epox-easy is available in three colours and can be used with ceramic, porcelain, mosaic and glass tiles on multiple surfaces. w
Learn more
For more information, please go to www.weber- tylon.co.za or email Tiisetso at Tiisetso. Mokotjo@saint- gobain.co.za
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SUMMER 2016 | BUZZ | 15