Page 94 - Classics Issue

Brick Lane’s Old Truman Brewery played host to the two-day Millennial 20/20 Summit in London where the local trendsetters and hipsters were joined by a gathering of over 3,000 delegates from start-ups, brands, retailers and corporates with 3 curated conference stages, 4 industry sector tracks, 150 wor-ld-class speakers, 40 experiential exhibitors, 4 live immersive showcases and a series of networking oppor-tunities throughout the day and night. Speakers from some of the world‘s most forward-thinking businesses were on the stages to discuss meet and enlighten the receptive audience.The unique summit focuses at a unique time in the industry, where large and small businesses are dealing with a more complex and ever-evolving & powerful consumer that requires them to think of innovation, disruption and technology as key components of their future. Millennial 20/20 addresses exactly this like no other event series has done before.Looking into the future of business from the perspective of a digitally-savvy consumer with a micro focus on 10 key pillars: Retail, Marketing, Advertising, Mobile, Payments, Video, Social, E-Commerce, CRM and Big Data. The sizeable yet focused, the Millennial event brought together four different industries with the leading fgures alongside the world’s most disruptive start-ups in each of them.2016 saw the frst 20/20 Summit hosted in Singapore which also visited London last year with great success. The 2017 summit tour kicked off in New York in March and continues its global tour, next stop is Singapore in October before fnishing in Sydney Australia in November.MILLENNIAL 20/20“A generation who founded the social media movement, has technology embedded in their DNA and is the most powerful yet controversial consumer of our time.“TWENTY TWENTY VISION