Page 16 - BRAND_MANUAL
P. 16
Secondary Colour System.
Explanation
The Secondary colours are complementary to our official colours, but are not recognisable identifiers for our company. Secondary colours should be used sparingly (less than 10 % of the palette in one piece.
Usage
Use them to accent and support the primary colour palette.
14
100% 80%
60% 40%
20%
100%
80%
60%
40%
20%
Primary Colour Purple
Colour Codes
CMYK C075 M100 Y000 K019 Pantone 289C
RGB R001 G033 B066
Web #4E2678
Colour Tones
Primary Colour Deep Red
Colour Codes
CMYK C044 M098 Y002 K000 Pantone 248C
RGB R160 G030 B129
Web #a01e81
Colour Tones