Page 72 - 2024 Salem Haunted Happenings Guide

WHAT MAKES SALEM Magical
WHAT’S THE SECRET TO SALEM’S MAGIC? Combine a bustling waterfront, diverse shopping experiences, boutique hotels, bed and breakfasts, dining for every palate, world class museums, attractions, tours, 400 years of history, and you get magic! But it’s not just the magic that pulls visitors here. Salem’s inclusive environment, woven into the city’s fabric, attracts diverse visitors globally. While October is peak season, our community partners and city employees work hard year-round to make Salem a world renowned destination and wonderful place to live.
While the pull of October can be felt through our tourism sector with 1.2 million visitors setting foot in Salem this past October alone, the magic doesn’t happen overnight. The clean and historic streets that you stroll down are made possible by our Department of Public Service, our road closures and safe spaces by the Salem Police Department, Salem Fire Department, and local First Responders. Friendly and
welcoming customer service by our front line workers, and wayfinding by our residential volunteer group during the month of October.
So how can you help to keep the magic flowing on your next visit to Salem? By authentically engaging with our year-round destination and making small sustainable changes. These small acts of kindness are what keep the legacy of magic alive in Salem, MA. Take a look at some of our magical tips for more inspiration:
• Plan ahead, and purchase tickets in advance when you can.
• Take public transportation to avoid traffic and parking congestion.
• Be aware of residential neighborhoods and respect our residents.
• Pack your patience and show kindness to our front liners.
National Parks Service Worker, photo: Kathryn Horrigan
Info Booth Specialist, photo: Salem Main Streets
By implementing these magical tips into your October visit, you will set yourself up for success. Salem is a beautiful city that
we would like to maintain for residents, and visitors alike for generations to come. Now you can help to keep the magic alive on your next visit to Salem, MA.
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