Page 30 - Demo-Board-Book
P. 30

b. charts
Other notable website visits highlights:
• Referral tra c source grew 28% MoM (or month-over-month) in Q4
• Social media tra c source grew 46% MoM (or month-over-month) in Q4 • Direct tra c source grew 17% MoM (or month-over-month) in Q4
Total CDRS (CDRS - customers delivered to reservation system) generated 48,000 potential customers in Q4, an 11% increase from Q3-Q4.
Total CDRS (CDRS - customers delivered to reservation system) by source grew at a combined average rate of 35% from Q3-Q4.  is is highlighted by an CDRS increase from email marketing by 121% MoM in Q4
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