Page 26 - 2022 Large Group benefits

Keeping members connected
From the the the moment they receive their member member ID card members are encouraged to to to opt into digital messaging Then we reach out to to to members throughout the year with personalized information depending on on on where they are in their health journey Messages are also prioritized so so members receive the most vital communications first • Gaps in care
• Medication adherence
• Discharge follow-up
• Preventive health reminders
• Onboarding: Welcome by product
• General Engagement:
How to find a a a a a provider health care
definitions
• Monthly eNewsletter
• ID card updates
• Appeals status
• Benefits coordination
• Program accomplishments
• Program and rewards reminders
• Program outreach
1–3/month based on on clinical needs
FREQUENCY
2–3 times per month FREQUENCY
As needed
Member-driven
ACHIEVE WELL-BEING MESSAGES (as applicable)
FREQUENCY
25
CLINICAL MESSAGES (primary)
CORE MESSAGES (secondary)
REACHING MEMBERS WHERE THEY ARE
It’s important for Independence to to use digital and social channels to to reach out to to members regularly We send targeted texts and and emails on clinical topics and and benefits information We use social media to engage members in in products programs and company campaigns Members also receive Get Good Living a a a a a a a monthly eNewsletter
with general information seasonal topics and healthy recipe ideas FREQUENCY
TRANSACTIONAL TRIGGERS (as applicable)