Page 12 - SeaWorld DNA Guide
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PARK TO PLANET
III. UNPACKING PARK TO PLANET
Since its inception, Park to Planet has resonated with our internal and external audiences. The full depth of this incredibly simple - yet powerful - message is comprised of multiple facets. Our mission is to expound on this foundational theme and create a narrative where our guests play a critical role in our story.
The reality is that SeaWorld can only do so much to conserve our oceans and our wildlife on our own. To make the measurable impact required to bring about a true sea change, the health of our planet and its creatures depends on the intentional actions of the many. By inspiring our guests, and aligning with equally passionate, purpose-driven partners, SeaWorld can provide the needed catalyst for change.
PARK TO PLANET MISSION GUIDE
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