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ENRON RE - BRANDING
This is my best branding project. The main project purpose was to put again in life a bankrupt brand: Enron. Starting from an accurate research of Enron’s values the group of classmates I have worked with and I have created a brandbook that mirrored the old values and the history of Enron with the addi- tion of some modernized and updated values. We have also created a brand magazine, that mirrored the soul and the ethics of Enron through the articles and the pictures inside. We have finally created a brand video, focused on the word WHY, because in our opinion Enron is always researching and disco- vering new perspectives; we have finally created a website and a base online.
PORTFOLIO - GRAPHIC DESIGN - 2017 - 2018 4