Page 3 - 3CX November 2014
P. 3






November 2014
WebRTC Special 3
What is WebRTC?
and compatibility, as with just one-click through the business. As a result, customer satisfaction 
the internet browser a user can join a web will increase along with sales and productivity. 
conference and interact with multiple participants. Businesses can also use multiple call button 
From enriching a standard phone call with video links, thereby directing customers to the most 
Cor hosting webinars- these tasks can now take appropriate team member for their enquiry.
place hassle-free through the internet browser.
ommunication has rapidly developed 
Cut business overheads
from being a service to a smartphone PIERI
Personalised customer service with WebRTC-enabled applications can help business app in the past few years, and it is now
click-to-call
cut their overheads in a number of ways. A great moving to the web. Any connected device can be 
However, WebRTC goes beyond web conferencing beneit of click-to-call is that businesses can cut WebRTC-enabled, which means every computer, by Chrystalla Pieri, Assistant Marketing Manager, 3CX
and moves towards ultra-personalised customer costs by reducing the number of 0800 calls. As tablet, phone and television can efectively become 
interaction through click-to-call. Imagine clicking inbound calls via the click-to-call function are a uniied communications device.
on a button on website and launching a call in free, businesses can signiicantly reduce the cost WebRTC allows open standard browsers to Removing the barriers to web 
which a staf member can discuss the product or service you were thinking about buying - a real of expensive 0800 number calls. What’s more since customers can dial for free, without leaving communicate with each other and exchange audio, video and even data iles. his gives users the ability conferencing
person, in real-time, interactively showing you
a businesses website, increasing the likelihood to make audio or video calls without requiring a With WebRTC, businesses can now communicate 
the features you ask to be shown. With enhanced that they will interact with your business. With plugin or any additional sotware to be installed. via the internet browser without dialing a phone 
functionality, businesses can also elevate a call to WebRTC-enabled web conferencing, it is now he WebRTC standard is gaining signiicant number, or requiring a middleman, such as Skype. 
ofer screen sharing so customers can be shown possible to visualising a sales pitch with a product momentum and is currently fully supported by For instance, WebRTC-enabled web conferencing 
new products or ofered assistance on the spot. presentation, saving businesses time and money Google Chrome, Mozilla Firefox and Opera. removes the need for a plugin or additional 
When a visitor clicks on the embedded call button on travelling to customers’ oices.
Analysts predict that by 2019 more than 2 billion sotware, allowing employees to communicate 
in a website, a VoIP call will be made and can be people and 6 billion devices are expected to use and more easily with their colleagues and customers. 
immediately answered by the right person within
How can the Channel beneit from support WebRTC (Disruptive Analysis, 2014).
his also brings to an end issues of interoperability
WebRTC?
By removing the need for a client, WebRTC will 
push expensive proprietary UC vendors from the 
market and bring new products to the market. 
Resellers who embrace the technology will be able 
to capitalise on the new revenue streams. his 
includes selling hardware, such as webcams and 
headphones, for use with the web conferencing 
system.

3CX News Digest



3CX Triumphs at Comms National 
Awards 2014 Winning ‘Best 
Enterprise On-Premise Solution’

3CX , developer of the award-winning 
Windows VoIP PBX 3CX Phone System, has 
beaten the competition to win the award for 
‘Best Enterprise On-Premise Solution’ at the 
Comms National Awards 2014, which took 
place on the 16th October at the Park Lane 
Hilton, London.
3CX Phone System was chosen for its 
high-quality Uniied Communications 
solution and excellent partner program. 
Over the past year, 3CX has built on its lead within the IP PBX market with the launch of 
3CX Cloud Server and 3CX WebMeeting, a 
fully integrated web conferencing solution. 
In addition, the 3CX Partner Program has 
gone from strength-to-strength with the 
launch of the revamped 3CX Academy, 
updated Ideas App, and new online trainings 
series. More at telecomreseller.com/category/3cx/

Boost your Business by 
Increasing your Number of 3CX 
Certiied Engineers

he 3CX Certiication
Program is designed to boost 3CX Partner’s 
proitability by providing the necessary 
resources and knowledge to deploy, 
troubleshoot and support 3CX Phone System 
for Windows.
Up until now, 3CX Partners were allowed to add up to four diferent candidates to take 
the 3CX Certiication exam through the 3CX 
ERP.
We are now ofering our partners the ability 
to certify additional staf, enabling you to 
better support your customers and to grow 
your business.We have recently re-launched 
our 3CX Academy with fresh training 
material, including updated online video 
tutorials and documentation.
We also ofer our partners online 
training events which are as interactive 
and educational as possible, using our 3CX 
WebMeeting sotware. More at http://www. 
telecomreseller.com/category/3cx/






p1-8_3CX_October 2014_planb.indd
3
17/11/2014
20:58
   1   2   3   4   5