Page 4 - July August 2014

4 Telecom Reseller
July/August 2014
T

March/April 2014 4
GIRAUDIE
Telecom Reseller
If she dials 911,
continued from page 1
will the critical help she
We ultimately had to take a full six months
walking not running in this respect, and most of BYRD
needs be able to ind her?
its enterprise-communications solutions run on out of our roadmap devoted to WebRTC. In the
Skype and Lync, neither of which use WebRTC, world of a startup, that’s an eternity.
Continued from page 1
so the incentive is low.
None of this is meant to diminish the
with annual revenues exceeding $25 mil-
is subjected to all kinds of service disrup-
enthusiasm around WebRTC. he hype is real.
Predicting the future of WebRTC is thus as
lion have a business continuity plan in
tions besides tornadoes or other major
S
WebRTC will make real-time communications
tough as predicting the weather two weeks from
place, which makes sense given the larger
catastrophic events. Power failures, bro-
between companies and consumers easier, faster
now. You can see patterns starting to form, but
loss of revenue larger businesses face.
ken water pipes or even health epidemics
and cheaper. Imagine a customer browsing
exactly how they will manifest is impossible to
According to Forrester, the average cost
can shut down an SMB or regional ofice
a company’s website and deciding to learn
say. What I know from personal experience is
per hour of service disruption for mid-sized
just as suddenly, and just as dramatical-
more about a speciic product; a simple click
that startups in the communications space will
to enterprise businesses is $110,000, and a ly. Therefore, a business continuity plan
tyinpitchaelbrionwtesrerucpotninoenctesvtheanttcucsotostmsemr woirteh than $a1r.5eprmesielnlitoatniv.eMviaovreooicveeor,vaidcecoo—rdinnogcetlol the slhoockultdo WceobvReTrC vinargirouwsingtynpuemsbeorsf. Bpeofotreential
dtriasnrsuiptiotinvienge,vweenhtsa.d to deal with the complex
Inpshuornaens,cneo lIansdtilitnuetse, nofprBesussininge9stshe&n 0 Home
manUatgielmizeingt ofInoustraonwtnMneetwssoargkienvge,ryPdraeys. ence,
Safety, 25% of businesses do not reopen
Mobility and Collaboration from a Hosted
then waiting forever to talk to a representative.
With WebRTC, we leave that management to
following a disastrous event such as 9/11 or
UC offering – combined, perhaps, with
WebRTC is direct, it’s real-time, and it’s a game
Google and its large team of engineers devoted
Hurricane Sandy.
some managed services for off-site data
changer (tinyurl.com/kz7p56p).
to WebRTC. his means that we can forget
Whether selling to SMBs or enter-
storage and mission-critical applications
Indeed, the whole reason my company, Voxeet,
about management and focus on making our
prises, it’s important to emphasize how
– will ensure businesses will continue to
decided to re-core in WebRTC (tinyurl.com/
value proposition as good as can be. hat’s an
Hosted Uniied Communications can sup-
function as expected, and weather any
mlwohh5) in the irst place was because we
enticement that most startups won’t be able to
port an overall business continuity plan.
storm. Without it, a business can expect the
believed it represented the wave of the future.
refuse.
Additionally, those businesses without a
following:
I mention the challenges with documentation
As the groundswell grows, more pressure
plan should ind the added beneit of main-
• 43% of businesses that close as the result
and mobile integration because it’s a topic that
will mount on Telcos and tech giants to join
taining their communications throughout a of a natural disaster never reopen. – U.S.
semrovsitcoef tdhiesraurtpictlieosnt,haetscpeelecbiraltleyWwebitRhToCu’st any theCmoonvgermesesnt, especially as WebRTC coding
apdodtietniotinalaolvceorlsoto, kaamndajboercabuesneeitihte.lHpsotsotexdpUlaiCn
•con7t5in%uesotof gectoemasipear,ntihesplawtfoitrhmouletss ibcukslein, ess
provides the ability for the employees to
continuity plans fail within three years
the curious dynamic around WebRTC today, in
the pain-in-the-ass component less painful.
continue to communicate from home or any
of a disaster. – Crisis Management
International
which everyone knows it could usher in a new
location with wireless access, just as they
era but no one knows when that era will arrive or
would from the ofice. Customers do not
To quantify: Without Hosted UC for
crisis communications – Total Loss. With
what it will look like when it does.
need to dial cell phone or emergency num-
Don’t compromise Our E911 solutions What company, for example, wants to ofer
bers to contact customer service or sales.
Hosted UC to deliver communications dur-
help 911 callers get browser-to-browser voice chat with customers
All communications continue to function
SUBSCRIPTIONS
ing a crisis to support standard business
your employees’ if WebRTC is supported in Firefox and Chrome,
as if the ofice was still up and running and,
Or change address, unsubscribe
not Internet Explorer and Safari? IE and Safari
processes and functions – Total Win. %
safety.
the assistance they Call: 800 667-8965 • Fax 360 260-9726
essentially, it is.
represent 40 to 60% market share, and many
Finally, it is worth noting that a business
For more visitwww.anpi.com.
need − fast.
Web:www.avayaextra.com Email: publisher@usernews.com
enterprises have invested so heavily in internal
support systems within IE that shiting to Firefox
ADVERTISING
or Chrome is unfathomable. Apple looks poised Call: 360 260-9708 • Toll Free: 800 667-8965
owen on
l
i
n
e
The E911 Experts
to adopt WebRTC, and Microsot’s strategy is
60-9726
F
ax:
36
02
911Enable.com evolving toward open standard support, but it’s
Web: www.telecomreseller.com/avayaextra at telecomreseller.com
1-877-862-2835

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