Page 23 - Builder Brief February 2022

What is the Spring Tour of Homes?
The Spring Tour of Homes (STOH) is a multi-site tour of homes that will be held throughout San Antonio and its surrounding counties. The participating Building and Development communities come together to co-host this open house event. The Developer and Builder fees are invested in a dynamic marketing and advertising campaign.
The Greater San Antonio Builders Association (GSABA) covers 22 counties and this year, GSABA is excited to announce they are teaming up with the New Braunfels Builders Association to include Comal County in the STOH as well.
What are the 2022 STOH Dates?
The Open House hours are focused on: Saturdays 10am-5pm & Sundays 12pm-5pm on April 9-10 and April 16-17. However, the STOH will kick off on Sunday, April 11 with the insertion of the printed Tabloid inserted in the San Antonio Express News.
The digital marketing campaign will kick off in March.
How much are the entry fees?
The Builder investment is $500 for each home and includes up to 7 photos of the home in the printed and digital STOH Tabloid and a video to be used online.
Developer investment for a key community is $5,000 and includes a full color advertisement in the STOH Tabloid and a dedicated section on the STOH website.
Each entry will also be available for viewing on our mobile app.
Are refunds available if we are unable to participate?
Full refunds are available up to 60 days in advance of the event which is February 8, 2022.
What will we receive to identify that our home is part of STOH?
STOH front yard signage for each home & directional for key communities – PLEASE KEEP STOH SIGNAGE – yard signs PICK-UP DATE: TBD
STOH Tabloid - 25 copies for each home (Contact Jennifer for more) Spring Tour of Homes tour information
Questions?
Contact Jennifer Starr | jstarr@sabuilders.com | 210.696.3800