Page 50 - 2017 PARADE STYLE MAGAZINE

Local dealer group believes in transparent pricing, and respect for your time.
Today, car buyers can have a better, no-hassle buying experience.
KAHLIG AUTO GROUP
What is Posted Pricing?
Posted Pricing is our competitive, upfront, No-Hassle approach to pricing our inventory.
We’ve made it easier and more enjoyable for the car buyer.
All Kahlig Auto Group dealerships have adopted the Posted Prices philosophy. “Posted Pricing is designed to reduce the stress that has often been associated with
clients are searching for the vehicle that fits their life now and going forward, and they’re more time-starved than ever; they want an efficient and transparent shopping experience.” says Chad Binder, General Manager of North Park Lincoln.
“We know our customers’ time is valuable, and with Posted Prices we commit to helping devote more of that precious time narrowing down to the right vehicle for
them, and less on the back- and-forth negotiations of the past.”
“Our Posted Pricing ensures every guest of North Park receives a competitive, up- front price based on current market research.” Every client should feel comfortable knowing that no one is at an unfair advantage, due to membership of car buying services, or negotiating skills.
How is Posted Pricing determined?
Through extensive research of comparable vehicles in the marketplace, Kahlig Auto Group stores establish a market-based price considering model, trim level, options, mileage, and levels of certification. “The result is a valuation based on competitive market pricing; our goal is to promote a transparent, customer friendly experience.” says Billy Vaughn, Vice-Pres- ident of Kahlig Auto Group.
Kahlig Auto Group dealerships improve the Customer Experience with their Posted Prices Promise.
How can customers be sure they’re getting the most competitive pricing?
Once a customer is confident they’ve found the right vehicle in our inventory, we encourage them to ask for a complimentary market analysis, to compare our Posted Pricing to similar vehicles for sale in our market.
Posted Pricing fits with the Kahlig Auto Group’s philosophy on how best to
We strive to treat customers and their time with respect,
“It’s a logical informed way to purchase a new or preowned vehicle”
—James Cole, General Manager, North Park Volkswagon
and help them find the right fit in a vehicle, new
or preowned, and without pressure but instead in a way that is professional, personal, and fun (because driving is fun!). If we just do that, we find they will return to us again and again, and also talk about us with their friends and family!