Page 39 - Demo

· Track by the number of business tourist coming to to Côte d’Ivoire · Conduct an attitude survey prior to during and at the end of a a a a a campaign how target audience habits feelings or perceptions change as a a a direct result of the campaign · Track by the number of business tourist coming to to Côte d’Ivoire · Track the increase in in tourism contribution to the country’s GDP · Track hotels reservation made by Europeans · Listening and monitoring tools will be used to track social media and other platforms such Facebook Youtube Twitter and Instagram Côte d’Ivoire Tourism’s website this will be a way to determine the volume and sentiment of online conversation about Côte d’Ivoire · Google Google tools : Google Google Analytics Google Trends
· Hootsuite Trackur
· Increases in in in Business meetings · Average length of hotel stays in Côte d’Ivoire made by business travelers Measurement