Page 12 - John's Listing Presentation 2019
P. 12
MARKETING YOUR HOME
WHAT YOU DO AND DON’T CONTROL:
Seller Controls:
List Price
Agent/Broker
Property Condition Availability for Showings Home Warranty Offered
Seller Doesn’t Control:
Competition Real Estate Marketplace Interest Rates
When The Perfect Buyer Walks Through The Door
OUR RESPECTIVE DUTIES
Agents
• Expert Guidance & Counseling CMA/Pricing/Paperwork.
• Input your listing to MLS/Internet.
• Install nationally recognized sign.
• Professionally stage your property.
• Prepare Advertising.
• Provide Professional Brochures.
• Hold Public Open House(s).
• Give Feedback on showings.
• Review contracts and represent you in negotiations.
• Guidance through whole process.
• Attend Closing, Provide Proceeds.
Clients
• Complete all repairs and cleaning.
• “Stage” your home to be appealing.
• Hide valuables (also prescriptions).
• Keep marketing information out for
prospective buyers.
• Contact us if information is depleted.
• Leave premises for showings?
• Never let anyone in without an agent.
• Contact us with any questions...
• Refer friends and acquaintances who might
be interested in your property.
• Refuse to discuss terms with prospective
buyers or their agents.
