Page 247 - Paulisms: Gold Nuggets for Small Business

your margins. Good data enables you to make good decisions. Know the maths.
7. COA – Curse of Assumption
Take the Curse of Assumption out of everything in your business. Never assume. Assume at your peril.
8. 80/20 Rule
Apply the 80/20 rule in all aspects of your business: your products, your sales channels and their profitability, and where you are getting the best return on your time and investment. Don’t be sucked into spending 80% of your time achieving 20%. The 80/20 rule will help you focus on what you should be focussing on and reduce wasted valuable time.
9. For every adversity there is a seed of opportunity
There will be many a time when adversity will hit during your journey – probably more than once. Embrace adversity as a seed of opportunity and bad times will pass. Adversity will make you stronger. It’s part of the journey. Accept and embrace it.
10. The power of no
If you have your model defined, a great structure in place with strong systems, goals and a plan, it is easy to say no. Saying no will make your business more successful than saying yes. Put the platform in place to be able to say no.
11. Perseverance