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 THE NO. 1 TRADE EVENT FOR THE ENTERTAINMENT, AMUSEMENT AND LEISURE INDUSTRIES IN THE MEA REGION
THE NO.1 TRADE EVENT FOR THE ENTERTAINMENT, AMUSEMENT AND LEISURE INDUSTRIES IN THE MEA REGION
101,01,11, 12, 1F2EBFREUBRAURAYR2Y02062|6D| UDBUABAI WI WOORRLLDDTTRRADECENTRE Join us
DEAL 2026 THE ULTIMATE LAUNCHPAD FOR INNOVATORS
TO ENTER THE MIDDLE EAST & AFRICA
DEAL is where Europe’s FEC, theme park and amusement innovators meet GCC decision-makers. With hundreds of exhibitors from 40+ countries, DEAL is the region’s longest-running B2B show for leisure and attractions. If you sell ride systems, cashless payments, VR/AR, operations tech or turnkey theming, this is your route to qualified buyers across the UAE, KSA, Qatar, Kuwait, Bahrain, Oman, and Africa.
Direct access to funded network: Active pipelines across malls, mixed-used, giga- projects and family entertainment centres.
Serious buyers, short cycles: Owners, operators and integrators ready to place orders and appoint partners.
Regional scale from one platform: Meet distributors for GCC, MENA and Africa in three focused days.
Show Profiles
Proximity & practicality: 7-8 hours from Europe;business environment; straightforward trade logistics.
Track record that compounds: Thirty-plus edition have turned first meetings into long- term contracts.
· Owners/Developers of malls, mixed-use and entertainment destinations
· Park & FEC Operators, Group CEOs, GMs and Procurement Heads
· Distributors/Resellers for GCC, MENA and Africa
· Government & semi- government project leads
· Fit-out, theming and turnkey contractors
frida@iecdubai.com www.dealmiddleeastshow.com
+971 56 440 5484
D
ONE
Why European brands exhibit at DEAL?
Rides & Coasters • FEC Turnkey • Indoor Theme Parks • Waterparks • Redemption & Prize
• Cashless & Ticketing • POS & Payments • VR/AR/MR & Simulators • Edutainment & Gamified Learning • Bowling • Laser Tag • Trampoline & Adventure Parks • Soft Play & Inflatables
• Theming, Scenography & Props • Lighting, AV & Show Control • Safety & Testing • Maintenance & Spares • IP, Licensing & Brand Experiences
Who you will meet?
Make DEAL your 2026 growth market
BOOK YOUR BOOTH NOW!
For more information, please contact : Frida Caparas
REGISTER TO VISIT
Organised by:
BOOK YOSiUlveRr & BadgeRSEpGonIsSoTr:ER
BOOTH NOW

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