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The concept evolved through years of experience developing, operating and owning independent living communities throughout the Midwest.
The group noticed that the senior living industry had fallen into a rut of building the same, tired “old folks home” style of community where we begrudgingly visited grandma.
An entire segment was being ignored
But it wasn’t just the physical structure that was out of date, it was the lack of choices and lifestyle options that today’s seniors are demanding. “An entire
segment of the baby boomer population was being ignored” said Bridget Snodgrass, Vice President of Senior Operations with OPG.
Seven baby boomers are turning 65 every minute.
