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                Travel & Tourism BTEC (Pearson Edexcel)
Head of Department:
Mr J Kimber
Teaching Staff:
Mr J Kimber
Mr J Follows
Mrs M MacKenzie-Foster
Course Content
Unit 1: The World of Travel and Tourism
This unit provides the foundation for learners to study other units in travel and tourism. They will explore the key components and scale of the industry, using data to analyse key trends and their impact.
Unit 2: Global Destinations
Learners investigate
and analyse information regarding the features and appeal of global destinations, travel planning, and the factors and trends affecting the changing popularity of global destinations.
Unit 3: Principles of Marketing in Travel and Tourism
Learners investigate the use of marketing in travel and tourism organisations and how to meet customer expectations in order to inform a promotional campaign of their own design.
Overview
Studying BTEC Travel & Tourism will assist you in understanding and developing a knowledge of how one of the world’s largest industries operates. Not only will you explore the geographical world, you will understand the intricacies between tourism, business and the natural world.
 Unit 4: Visitor Attractions
Learners develop analytical skills as they investigate
the nature and role of both built and natural visitor attractions, their commercial success, appeal, response
to diverse visitor needs and the importance of delivering a memorable visitor experience.
Expectations
Students need an interest in current affairs, geography, business and a willingness to engage in discussion and debate. Good reading skills and an ability to interpret written text and data is essential.
Future Pathway
In addition to the travel
and tourism sector-specific content, the requirements of the qualification will mean that learners develop transferable skills, which are highly regarded by higher education providers and employers. The qualification will give learners transferable knowledge, understanding and broad skills such as communicating and presenting ideas.
This qualification gives
a broad introduction to the travel and tourism industry, with an emphasis on core knowledge and fundamental skills that are transferable across other sectors.
Key Skills
The ability to interpret information (written and numerical) and write clearly and fluently using geographical and business language.
Recommended Entry Requirements
Working towards a Grade 4 or above in both Maths and English and a Grade 4 in Geography.
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