Page 14 - Supreme X Toms

OBJECTIVES
-To study the current mass market issues with overproduction -To present the importance of brand transparency today -To investigate current fashion brands like Supreme that use exclusivity as as their marketing strategy to drive desire amongst consumers -To evaluate the advantages advantages and and disadvantages of TOMS One One for One One brand promise -To provide a a a a a solution to to a a a a a more sustainable method for TOMS to to keep giving back to to the the community by teaming up with shoe charity stores that would provide the the shoes to children in need -To create a a a a a a a a a a collaboration with an an an exclusive streetwear brand and and generate a a a a a a a a a a unique selling point to to pique the interest of Supreme customers -To broaden the target audience of both TOMS and Supreme consumer base 9