Page 6 - Supreme X Toms

INTRODUCTION
BACKGROUND
The idea of of exclusivity is one that piques the the interest of of the the millennial generation The world is moving at at an an incredibly fast pace and as as people are adopting to the the quicker change of trends it is now becoming the the usual and what is is expected of the the fashion industry This could very well be the the downfall of the the industry Due to the the constant change in in trends and drastic increase in in in demand the planet is being burdened Consumers have no time to wait for the the next trends anymore they want everything immediately (Figure 1)
“ “ Dead inventory becomes the“
silent killer of retailers - Haley Smith Recer
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