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TABLE OF CONTENTS
4 Success Wheel Over
6 Activity Descriptions
12 How Success Wheel Works 26 CMIT Playbook
44 46
How to Access Assets Digital Channel Overview
Industry Emails
Seasonal Emails
Opportunity Lost Emails
Referral Program
Google Review
Quarterly Business Review (QBR) Email Digital Packages
61 Website Channel Overview Web Chat
Landing Pages
SEO
Advertising Channel Overview
Social Media Guide
78
85
Tele-Marketing
94 Events Channel Overview
PPC
Outbound Channel Overview
Newsletter
98
Networking
National Events Program
2