Page 10 - Design a coffee table bookv3
P. 10
FROM A DINER-SIDE CHAT TO MENA'S 'UBER OF TRUCKS'
THE TRUKKER STORY
Our journey from a dinner-side idea to one of the most funded startups in the Middle East is the epitome of implicit confidence. The concept of TruKKer was a natural upshot of a dining-time chat when Gaurav Biswas, our founder & CEO, realized how hard it was to book a truck on demand. While dining, his friend burst into agitation over a haulage firm as they couldn’t keep up with the promise of a delivery the following day. The dinner was ruined, but there sparked an opportunity. There were no service-ready online marketplaces to hire trucks on demand, unlike the online cab aggregators. The region’s extremely fragmented trucking scenario was an utter hindrance to streamlining of processes, functionalities to ensure a defined way of transport. TruKKer's idea of tech-enabled haulage thrived in filling this void, and that's how MENA's ‘UBER for Trucks’ was born.
09
