Page 8 - ISLANDER Draft 1
P. 8

Letter from the director
This year has definitely giving us time to rethink about our businesses and our operations. The world wide pandemic hit the market place with a storm and it has turned out to be a long and hard enemy for us all.
In times like these we are forced to slow down, rethink and be innovative about our future. The whole team of Sun Valley then started to think about how to reach out to more locals, attract new residents and holiday guests and at the same time grow with a much stronger social media presence.
So this year we chose to focus a lot on our very own on-site restaurant Taro Brasserie where we started to hold weekly events to bring new local people to our community. Every Tuesday we have Jazz Night, every Friday we have Sunset dinner, drinks, music and fun, and to end the week we have a very delicious Cypriot style Sunday Brunch. We have now had weeks of successful events in Sun Valley and we have definitely found a concept that we will develop further.
This year we also started our new social media channels that already reach out to thousands of people every week. On Facebook and Instagram you will be able to read about our community and all the activities going on in Sun Valley while at the same time enjoy fabulous lifestyle images of our very own paradise.
We are also very close to launch our very new innovative website for everyone where it will be super easy to do bookings and get all information needed online. Our aim is to hold the same standards as hotels, as we believe it will have a very positive effect on our community.
Last, but not least, we had the idea of the magazine that came to us over one year ago. As we are committed to provide the Sun Valley community with high quality knowledge about us as a company, our team, our operation and our community, we wanted to do something innovative, something that would stand out and something that could go beyond the pages of a printed catalogue.
Because of the pandemic, we could now find the right time to focus on the birth of our very own magazine and create the structure of it. Our goal is for our readers to have a fun experience when reading and learning about our community, our activities and additional articles about our country, our regions, other activities in the area and all possible things that would grow the lifestyle in Sun Valley further.
So I welcome you to the first edition of Sun Valley Magazine, which will be the newest form of communication for us and our company. This publication is designed especially for our residents, their guests and all holiday visitors in Sun Valley, but we will be delighted if it reaches many more readers than that.
I would like to wish you an amazing read!
Best regards,
Sinem Baştaş
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