Page 72 - ORS Product Knowledge Manual

Gentle Cleanse Shampoo
13 fl. oz. | UPC #63216919152
This low-sulfate, paraben- and mineral oil-free shampoo gently removes product build-up as it detangles dry, unruly hair. The infusion of Vitamins B5 & E, along with olive oil, moisturizes and nourishes hair while gently removing dirt and residue impurities from the hair for soft, moisturized results.
HAIR TYPE
• Perfect for: Hair lacking moisture and needing gentle cleansing. • Suitable for: All hair types.
KEY INGREDIENTS/BENEFITS
• Olive Oil from the Mediterranean: A natural emollient that imparts • softness and shine.
Hydrolyzed Keratin: By far the best protein to treat damaged hair. This moisture-binding agent increases moisture retention and reduces breakage, as well as brings luster to the hair.
USAGE
• Apply to wet hair and massage into a rich lather. Rinse thoroughly and repeat application. Rinse hair and proceed with ORSTM Olive OilTM Girls Moisture Rich Conditioner.
WHEN TO USE
• As desired for gentle cleansing. KEY SELLING POINTS
• Gentle yet thorough cleansing.
• Aids in detangling.
• Provides balance and moisturizes.
• Improves elasticity with recurrent use.
NOTES:
THE COMPETITION
Shea Moisture® Just for Me® Hair Moisture Nourishing Shampoo Soft Sulfate-Free Cleanser
ORSTM Product Knowledge Manual
Live Tangle Free!
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