Page 57 - Rebranding A Brand

VISUAL IDENTITY - CONSUMER
REWARDS CARD
TM
the
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SUSAN MITCHELL
Bringing 1/2 meal to the table with Behind the Menu flag
Front and back of table tent or brochure showing how the chef icon can ‘soften’ the message.
Member Benefits:
Rewards Card, Collectible Support-Your-Cause Bracelet andT-shirt with
Behind the Menu logo
T-shirt front
Join us in fighting hunger by donating a portion of your meal from this restaurant and we will deliver it to a local area food bank. Just tell the waiter you want to take part in ‘Behind the Menu’ and 1/2 of your meal will be prepared, frozen, and stored according to FDA requirements for safe food handling. The remaining 1/2 portion will be fully prepared and brought to you for your dining enjoyment. Your bill will include the full amount with a tax deduction receipt for the 1/2 portion you have donated to ‘Behind the Menu’. See the menu for participating appetizers, entrees, sides, and desserts.
For more information call: 1-800-555-0000
or visit our website: www.behindthemenu.us
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Another Late Night and still no food to eat
How hopeless would you feel?
the
food for others
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ood onation onnection
Par tner
T-shirt back
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