Page 3 - Brand Guidelines
P. 3
Brand Mantra
To Noodle is to watch the world through a different lens. To Noodle is see rather than to look; to observe rather than to notice; to stop and study rather than rush by.
Noodling is more than a stroll down the street.
It’s an experience. It’s a meditation. It’s putting your feet on the same ground that was walked upon by those who came before you and made history. It’s a connection. It’s opening yourself to the experience of following a path of your making.
It’s life.
Noodling is about inspiring women to choose their own path,
around the corner and around the world.
NOT ALL WHO WANDER ARE LOST, SOME OF US ARE NOODLING...
