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        <div id="content-top1">Page 11 - ׳׳’׳–׳™׳ ׳”׳§׳׳¢׳•׳ ׳׳•׳× ׳•׳”׳©׳™׳•׳•׳§ ׳׳§׳•׳ ׳™׳</div>
        <div id="content-top2">P. 11</div>
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    <pre style="white-space:pre-line"><code>ג€«׳”׳׳¢׳‘׳¨ ׳"׳“׳—׳™׳₪׳”" (ג€× )PUSHג€¬׳"׳׳©׳™׳›׳”" (ג€× )PULLג€¬׳”׳•׳ ׳׳—׳“ ׳”׳›׳•׳—׳•׳× ׳”׳—׳–׳§׳™׳ ׳”׳׳ ׳™׳¢׳™׳ג€¬
                                ג€«׳׳× ׳׳¡׳˜׳¨׳˜׳’׳™׳™׳× ׳©׳¨׳©׳¨׳× ׳”׳׳¡׳₪׳§׳” ׳”׳™׳•׳ג€×.ג€¬ג€¬

      ג€«׳¡׳ ׳›׳¨׳•׳ ׳©׳ ׳”׳”׳™׳¦׳¢ ׳•׳”׳‘׳™׳§׳•׳© ׳¢׳•׳׳“ ׳‘׳‘׳¡׳™׳¡ ׳”׳׳¦׳•׳™׳ ׳•׳× ׳‘׳ ׳™׳”׳•׳ ׳©׳¨׳©׳¨׳× ׳”׳”׳₪׳¦׳”ג€× ,ג€¬׳™׳—׳“ג€¬
          ג€«׳¢׳ ׳–׳׳× ׳׳¢׳˜ ׳׳׳•׳“ ׳₪׳™׳¨׳׳•׳× ׳™׳›׳•׳׳•׳× ׳׳”׳™׳—׳©׳‘ ׳"׳׳•׳ ׳¢׳•׳× ׳‘׳™׳§׳•׳©" ׳‘׳׳•׳₪׳ ׳׳׳ג€×,ג€¬ג€¬
                                         ג€«׳•׳”׳׳•׳‘׳™׳׳” ׳©׳‘׳”׳ ׳”׳™׳ ג€×P& Gג€¬ג€¬

ג€«׳—׳‘׳¨׳× ג€× Procter&Gambleג€¬׳ ׳×׳₪׳¡׳× ׳›׳™׳•׳ ׳›׳—׳‘׳¨׳” ׳”׳׳×׳§׳“׳׳× ׳‘׳×׳—׳•׳ג€× ,ג€¬׳•׳׳“׳•׳¨׳’׳× ׳‘׳׳•׳₪׳ ׳¢׳§׳‘׳™ ׳‘׳¢׳©׳•׳¨ ׳”׳׳—׳¨׳•׳ ׳‘׳¨׳׳©ג€¬
                                                                  ג€«׳”׳—׳‘׳¨׳•׳× ׳”׳׳‘׳•׳¡׳¡׳•׳× ׳¢׳ ׳™׳¢׳™׳׳•׳× ׳©׳¨׳©׳¨׳× ׳׳¡׳₪׳§׳”ג€×.ג€¬ג€¬

 ג€«ג€× Procter&Gambleג€¬׳×׳›׳ ׳ ׳” ׳׳—׳“׳© ׳׳× ׳©׳¨׳©׳¨׳× ׳”׳׳¡׳₪׳§׳” ׳©׳׳” "׳׳”׳׳“׳£ ׳”׳§׳׳¢׳•׳ ׳׳™ ׳׳—׳•׳¨׳”"ג€× ,ג€¬׳•׳׳ ׳"׳‘׳™׳×ג€¬
                                                         ג€«׳”׳—׳¨׳•׳©׳× ׳”׳—׳•׳¦׳”"ג€× ,ג€¬׳›׳₪׳™ ׳©׳₪׳•׳¢׳׳•׳× ׳׳¨׳‘׳™׳× ׳”׳—׳‘׳¨׳•׳× ׳‘׳×׳—׳•׳ג€×.ג€¬ג€¬

             ג€«׳¢׳ ׳₪׳™ ׳×׳₪׳™׳¡׳× ג€× Procter&Gambleג€¬׳™׳© ׳©׳ ׳™ "׳¨׳’׳¢׳™׳ ׳©׳ ׳׳׳×" ׳‘׳§׳©׳¨ ׳¢׳ ׳”׳¦׳¨׳›׳ ׳™׳ג€×/ג€¬׳§׳•׳ ׳™׳ג€×:ג€¬ג€¬

    ג€«ג€×( WHEN THEY CHOOSE.ג€¬׳›׳©׳”׳ ׳‘׳•׳—׳¨׳™׳) ג€× )WHEN THEY USEג€¦..ג€¬׳›׳©׳”׳ ׳¦׳•׳¨׳›׳™׳)ג€¬

ג€«"׳¨׳’׳¢ ׳”׳׳׳× ׳”׳©׳ ׳™"ג€¬  ג€«"׳¨׳’׳¢ ׳”׳׳׳× ׳”׳¨׳׳©׳•׳"ג€¬

ג€«׳›׳“׳™ ׳׳”׳¦׳׳™׳— ׳›׳™׳•׳ ׳¦׳¨׳™׳ ׳׳ ׳¦׳— ׳§׳•׳“׳ ׳›׳ ׳‘"׳¨׳’׳¢ ׳”׳׳׳× ׳”׳¨׳׳©׳•׳"ג€× -ג€¬׳¨׳’׳¢ ׳”׳§׳ ׳™׳”ג€× .ג€¬׳›׳™ ׳׳§׳•׳ ׳™׳ ׳™׳© ׳”׳™׳•׳ ׳¦׳™׳₪׳™׳•׳× ׳’׳‘׳•׳”׳•׳×ג€¬
                                ג€«׳׳–׳׳™׳ ׳•׳×ג€× ,ג€¬׳׳׳’׳•׳•׳ ׳•׳—׳“׳©׳ ׳•׳×ג€× ,ג€¬׳׳׳—׳™׳¨׳™׳ ׳”׳•׳’׳ ׳™׳ג€× ,ג€¬׳׳—׳•׳•׳™׳™׳× ׳§׳ ׳™׳”ג€× -ג€¬׳•׳”׳§׳•׳ ׳” ׳”׳•׳ ׳›׳™׳•׳ ׳”׳‘׳•׳¡!ג€¬

                 ג€«׳‘׳׳§׳‘׳™׳ ׳׳§׳׳¢׳•׳ ׳׳™׳ ׳›׳™׳•׳ ׳¦׳™׳₪׳™׳•׳× ׳’׳‘׳•׳”׳•׳× ׳‘׳”׳¨׳‘׳” ׳׳‘׳¢׳‘׳¨ג€×:ג€¬ג€¬

                                                                                    ג€«ג€× ן‚§ג€¬׳׳©׳™׳₪׳•׳¨ ׳”׳׳¨׳•׳•׳—׳™׳ג€¬
                                                                                   ג€«ג€× ן‚§ג€¬׳׳‘׳™׳“׳•׳ ׳‘׳—׳ ׳•׳™׳•׳×׳™׳”׳ג€¬

                                                                                     ג€«ג€× ן‚§ג€¬׳׳™׳¢׳™׳׳•׳× ׳×׳₪׳¢׳•׳׳™׳×ג€¬
ג€«ג€× ן‚§ג€¬׳•׳׳¨׳׳× ׳©׳¨׳•׳× ׳׳׳™׳ ׳” ׳©׳׳©׳׳¢׳•׳×׳”ג€× :ג€¬׳”׳׳•׳¦׳¨׳™׳ ׳”׳ ׳›׳•׳ ׳™׳ג€× ,ג€¬׳‘׳›׳׳•׳™׳•׳× ׳”׳ ׳›׳•׳ ׳•׳×ג€× ,ג€¬׳‘׳׳™׳›׳•׳× ׳”׳׳×׳׳™׳׳”ג€× ,ג€¬׳‘׳׳™׳§׳•׳׳™׳ג€¬

                                                    ג€«׳”׳׳×׳׳™׳׳™׳ג€× ,ג€¬׳‘׳¢׳™׳×׳•׳™ ׳”׳׳×׳׳™׳ג€× ,ג€¬׳•׳‘׳׳—׳™׳¨ ׳”׳˜׳•׳‘ ׳‘׳™׳•׳×׳¨ג€×.ג€¬ג€¬

ג€«ג€× Procter&Gambleג€¬׳׳×׳׳§׳“׳× ׳‘׳¦׳׳¦׳•׳ ׳–׳׳ ׳™ ׳”׳׳¡׳₪׳§׳” "׳׳§׳¦׳” ׳׳§׳¦׳”"ג€× ,ג€¬׳¢׳ ׳™׳“׳™ ׳‘׳ ׳™׳™׳× ׳¨׳©׳× ׳׳¡׳₪׳§׳” ׳’׳׳™׳©׳” ׳•׳׳’׳™׳‘׳”ג€×,ג€¬ג€¬
   ג€«׳©׳׳¡׳•׳’׳׳× ׳׳™׳™׳¦׳¨ ׳׳” ׳©׳ ׳׳›׳¨ ׳‘׳₪׳•׳¢׳ג€× ,ג€¬׳•׳׳ ׳׳” ׳©׳”׳™׳ ׳׳¦׳•׳₪׳” ׳׳׳›׳•׳¨ ג€“ ׳–׳•׳”׳™ ׳”׳׳”׳•׳× ׳©׳ "׳©׳¨׳©׳¨׳×ג€× -ג€¬׳׳¡׳₪׳§׳” ׳׳‘׳•׳¡׳¡׳×ג€¬
                                                            ג€«׳׳©׳™׳›׳”" = ג€×.PULL BASED SUPPLY CHAINג€¬ג€¬</code></pre>
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