Page 14 - PowerPoint Presentation
P. 14

ג€«׳˜׳›׳ ׳•׳œ׳•׳’׳™׳” ׳‘׳×׳”׳œ׳™׳›׳™ ׳”׳©׳™׳•׳•׳§ ׳”׳§׳ž׳¢׳•׳ ׳׳™ג€¬

   ג€«׳ž׳—׳§׳¨׳™ ׳§׳•׳ ׳™׳ ׳—׳“׳©׳ ׳™׳™׳ ( ג€×BIG DATAג€¬ג€¬                    ג€«׳©׳™׳ ׳•׳™׳™׳ ׳‘׳”׳©׳§׳¢׳” ׳‘׳ž׳“׳™׳” ג€“ ׳ž׳¢׳‘׳¨ג€¬
       ג€«ג€× )RESEARCHג€¬׳₪׳ ׳œ׳™׳ ׳׳™׳ ׳˜׳¨׳ ׳˜׳™׳™׳ג€×,ג€¬ג€¬                 ג€«׳ž׳©׳ž׳¢׳•׳×׳™ ׳œ׳₪׳¨׳¡׳•׳ ׳‘׳ž׳“׳™׳” ׳—׳‘׳¨׳×׳™׳×ג€¬

ג€«׳ž׳¢׳§׳‘ ׳׳—׳¨ ׳§׳ ׳™׳” ׳ž׳”׳ž׳“׳£ג€× ,ג€¬׳ ׳™׳×׳•׳— ׳¡׳œ׳™ג€¬                                                      ג€«׳“׳™׳’׳™׳˜׳œ׳™׳×ג€¬
                                 ג€«׳§׳ ׳™׳” ׳•׳¢׳•׳“ג€¬
                                                 ג€«׳‘׳™׳¡׳•׳¡ ׳ž׳×׳¨׳—׳‘ ׳¢׳œ ׳₪׳¨׳¡׳•׳ ׳‘׳׳ž׳¦׳¢׳•׳×ג€¬
          ג€«׳•׳›׳ž׳•׳‘׳Ÿ ׳₪׳™׳×׳•׳— ׳¢׳¨׳•׳¥ ׳§׳ ׳™׳” ׳‘ג€×-ג€¬ג€¬                    ג€«׳ž׳¢׳¨׳›׳•׳× ׳˜׳›׳ ׳•׳œ׳•׳’׳™׳•׳× ׳׳•׳˜׳•׳ž׳˜׳™׳•׳×ג€¬
     ג€«ג€× eCOMMERCEג€¬׳‘׳×׳₪׳™׳¡׳× ג€×= Ommi -ג€¬ג€¬                                           ג€«(ג€×)PROGRAMMATICג€¬ג€¬

         ג€«ג€× Channelג€¬׳”׳—׳™׳‘׳•׳¨ ׳‘׳™׳Ÿ ׳”׳׳•׳ ׳œ׳™׳™׳Ÿג€¬                ג€«׳׳₪׳©׳¨׳•׳× ׳œ׳₪׳¨׳¡׳•׳ ׳œ׳™׳–׳¦׳™׳” ׳©׳œ ׳”׳¦׳¢׳×ג€¬
         ג€«׳œ׳׳•׳₪׳œ׳™׳™׳Ÿ ׳›׳š ׳©׳™׳₪׳¢׳œ ׳‘׳”׳œ׳™׳ž׳”ג€¬             ג€«׳”׳¢׳¨׳š ׳œ׳›׳œ ׳§׳•׳ ׳” ג€“ ׳¢׳œ ׳™׳“׳™ ׳₪׳™׳œ׳•׳— ׳ž׳“׳•׳™׳™׳§ג€¬
ג€«׳•׳‘׳”׳×׳׳ž׳” ׳ž׳™׳¨׳‘׳™׳× ׳‘׳™׳Ÿ ׳©׳ ׳™ ׳”׳¢׳¨׳•׳¦׳™׳ג€¬
                                                  ג€«׳” ג€× BEACON-ג€¬׳”׳ž׳׳₪׳©׳¨ ׳œ׳”׳¦׳™׳¢ ׳”׳¦׳¢׳•׳×ג€¬
                                            ג€«׳₪׳¨׳¡׳•׳ ׳œ׳™׳•׳× ׳œ׳§׳•׳ ׳” ׳‘"׳¨׳’׳¢ ׳”׳׳ž׳× ׳”׳¨׳׳©׳•׳Ÿ"ג€¬
                                            ג€«׳¨׳’׳¢ ׳”׳§׳ ׳™׳” ׳‘׳—׳ ׳•׳× (׳ž׳™׳•׳©׳ ׳›׳‘׳¨ ׳‘ג€×Target -ג€¬ג€¬

                                                        ג€«ג€× Macy'sג€¬׳•׳¨׳©׳×׳•׳× ׳ ׳•׳¡׳₪׳•׳× ׳‘׳—׳•"׳œ)ג€¬

                           ג€«׳•׳‘׳©׳•׳¨׳” ׳”׳×׳—׳×׳•׳ ׳”ג€×:ג€¬ג€¬

ג€«׳œ׳“׳‘׳¨׳™ ג€×" GARTNERג€¬׳¢׳“ ג€× ,2017ג€¬׳ž׳ ׳”׳œ׳™ ׳©׳™׳•׳•׳§ ׳•׳ž׳›׳™׳¨׳•׳× ׳™׳¢׳¡׳§׳• ׳‘׳˜׳›׳ ׳•׳œ׳•׳’׳™׳™׳× ׳ž׳™׳“׳¢ ׳™׳•׳×׳¨ג€¬
                                   ג€«׳ž׳ž׳ ׳”׳œ ׳”׳ž׳™׳“׳¢ ׳‘׳׳¨׳’׳•׳Ÿג€×"...ג€¬ג€¬

               ג€«׳ž׳ ׳”׳œ ׳”׳©׳™׳•׳•׳§ ׳”׳§׳ž׳¢׳•׳ ׳׳™ ׳¦׳¨׳™׳š ׳œ׳”׳™׳•׳× ׳›׳™׳•׳ ׳–׳ž׳™׳©=ג€¬
    ג€«׳–׳¨׳™׳– ׳•׳’׳ž׳™׳© ׳•׳œ׳¡׳™׳™׳¢ ׳œ׳׳¨׳’׳•׳Ÿ ׳œ׳”׳×׳׳™׳ ׳¢׳¦׳ž׳• ׳œ׳©׳™׳ ׳•׳™׳™׳ ׳”׳ž׳”׳™׳¨׳™׳ ׳‘׳¡׳‘׳™׳‘׳”ג€¬

ג€«׳˜׳›׳ ׳•׳œ׳•׳’׳™׳” ׳‘׳ ׳™׳”׳•׳œ ׳”׳¡׳—׳¨ ׳”׳§׳ž׳¢׳•׳ ׳׳™ג€¬

   ג€«ג€× ן±ג€¬׳˜׳›׳ ׳•׳œ׳•׳’׳™׳•׳× ׳”׳ž׳׳₪׳©׳¨׳•׳× ׳×׳›׳ ׳•׳Ÿג€¬                   ג€«ג€× ן±ג€¬׳™׳›׳•׳œ׳× ׳—׳™׳–׳•׳™ ׳‘׳™׳§׳•׳©׳™׳ = ג€×predictiveג€¬ג€¬
        ג€«׳׳•׳₪׳˜׳™׳ž׳œ׳™ ׳•׳ ׳™׳”׳•׳œ ׳©׳œ ׳ž׳’׳•׳•׳Ÿג€¬             ג€«ג€× analyticsג€¬׳‘׳¨׳ž׳× ׳ž׳™׳§׳¨׳• ג€“ ׳—׳ ׳•׳× ׳•׳₪׳¨׳™׳˜ג€×,ג€¬ג€¬

ג€«׳•׳₪׳œ׳ ׳•׳’׳¨׳ž׳•׳× ׳ž׳•׳×׳׳ž׳•׳× ׳œ׳›׳œ ׳—׳ ׳•׳×ג€¬                      ג€«׳©׳ž׳׳₪׳©׳¨׳™׳ ׳œ׳‘׳¦׳¢ ׳׳•׳₪׳˜׳™׳ž׳™׳–׳¦׳™׳”ג€¬
                                                ג€«׳‘׳×׳”׳œ׳™׳›׳™ ׳”׳×׳›׳ ׳•׳Ÿג€× ,ג€¬׳”׳™׳™׳©׳•׳ג€× ,ג€¬׳”׳ž׳¢׳§׳‘ג€¬
  ג€«ג€× ן±ג€¬׳ž׳¢׳§׳‘ ׳׳—׳¨ ׳™׳™׳©׳•׳ ׳”׳₪׳œ׳ ׳•׳’׳¨׳ž׳•׳×ג€¬
ג€«׳‘׳—׳ ׳•׳™׳•׳× (׳›׳•׳œ׳œ ׳©׳™׳œ׳•׳‘ ׳˜׳›׳ ׳•׳œ׳•׳’׳™׳•׳×ג€¬                                     ג€«׳•׳”׳‘׳§׳¨׳” ׳©׳œ ׳”׳¡׳—׳¨ג€¬

              ג€«ג€×)IMAGE RECOGNITIONג€¬ג€¬            ג€«ג€× ן±ג€¬׳›׳œ׳™ ג€× BIג€¬׳œ׳×׳›׳ ׳•׳Ÿ ׳ž׳‘׳¦׳¢׳™׳ ׳•׳ž׳¢׳§׳‘ ׳•׳‘׳§׳¨׳”ג€¬
                                                                           ג€«׳׳—׳¨ ׳”׳‘׳™׳¦׳•׳¢ג€¬
     ג€«ג€× ן±ג€¬׳›׳œ׳™ ג€× BIג€¬׳œ׳׳™׳₪׳™׳•׳Ÿ ׳•׳ ׳™׳×׳•׳— ׳׳™׳›׳•׳×ג€¬
  ג€«׳”׳¡׳₪׳§׳™׳ ׳•׳ž׳¢׳§׳‘ ׳׳—׳¨ ׳”׳¡׳›׳ž׳™׳ג€¬

                            ג€«׳•׳‘׳©׳•׳¨׳” ׳”׳×׳—׳×׳•׳ ׳”ג€×:ג€¬ג€¬

ג€«׳”׳˜׳›׳ ׳•׳œ׳•׳’׳™׳” ׳ž׳׳₪׳©׳¨׳× ׳œ׳ž׳¢׳¨׳š ׳”׳¡׳—׳¨ ׳”׳§׳ž׳¢׳•׳ ׳׳™ ׳œ׳׳ž׳¥ ׳×׳₪׳™׳¡׳” ׳©׳œ ׳”׳×׳׳ž׳” ׳ž׳™׳¨׳‘׳™׳×ג€¬
               ג€«׳œ׳›׳œ ׳׳–׳•׳¨ג€×/ג€¬׳—׳ ׳•׳×ג€× ,ג€¬׳×׳•׳š ׳‘׳™׳¡׳•׳¡ ׳¢׳œ ׳™׳™׳©׳•׳ž׳™׳ ׳—׳“׳©׳ ׳™׳™׳ ׳•׳’׳ž׳™׳©׳™׳ג€×,ג€¬ג€¬

  ג€«׳•׳œ׳™׳™׳©׳ ׳×׳₪׳™׳¡׳” ׳©׳œ ׳©׳§׳™׳₪׳•׳× ׳•׳©׳™׳×׳•׳£ ׳₪׳¢׳•׳œ׳” ׳ž׳™׳¨׳‘׳™׳™׳ ׳‘׳™׳Ÿ ׳›׳œ ׳”׳©׳•׳×׳₪׳™׳ג€¬

                                      ג€«׳œ׳¡׳—׳¨!ג€¬
   9   10   11   12   13   14   15   16   17   18   19