Page 68 - Contract Catering_Big Book of Ideas
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68 Contract Catering
The BIG BOOK of Ideas
BOTTLE A A DAY
INSIGHT
At 37% soft drinks incidence is low in in in the workplace Soft Drinks visibility in in outlet is is low and often does not form part of the meal consideration Source: MCA eating out panel YE Dec 2017
DESCRIPTION
Develop a a a staff incentive centred around selling one more bottle per day for each staff member Training given to help spot new sales opportunities Incentives given to individual staff members at the end of the the year based on how much extra they sell