Page 12 - 368647 LP250846 In and Around Magazine 60pp A5 (November 2022)

Tucked away on Saddler Street in the heart of Durham city, you will find a rather different kind of opticians. Eye wear at Concept Eye Clinic (formerly Wade opticians) is chosen carefully serving the wonderfully eclectic palettes of the people who travel here for their eye examination or, who just pop in to browse the latest offerings. Frames here have their own narrative. Retro, luxury and often hallmarked by an unusual design feature and material. The Barton Perreira collection is in a class of it’s own.. It’s acetate is made from an organic, hypoallergenic plastic that is derived from wood pulp and cotton fibres to create durable, flexible, and sustainable frames that will endure a lifetime of wear. After a piece is sculpted, it undergoes a final polishing by hand to ensure a soft,
seamless feel from front to temple.
Every Perreira frame goes through a 4-day journey of polishing and tumbling in plastic, wood & bamboo materials, and then a two-step
hand-buffed process for an ultra-smooth and seamless finish. Once a frame is shaped, Japanese artisans add Barton Perreira’s signature touches, from intricate, hand-engraved filigree to stunning accents
and patterns achieved through innovative technologies. Each piece is meticulously inspected to meet highest quality standards before it is added to the Concept collection.
They call it a ‘natural instinct’. We like the people behind Barton Perreira. Anarchic curators and innovators of fashion who designed for and inspired Vera Wang, Prada, Miu Miu and Paul Smith and Oliver People.
It’s all about
who you are.
Ok, so one can describe the acetate, hinge technology or hand made quality, but holding it in your hands and of course trying a pair cannot replace
the visceral experience. The
sheer pleasure. Don’t take this as gospel. You’re very welcome to browse and see for yourself. Concept Eye Clinic is after all, the ‘art of the optometrist’ – where luxury and probably the best eye care in the region is attentively affordable. Barton Perreira commands it’s own lexicon. This luxury eyewear brand was born out of independence, intuition and freedom.
At Concept we believe that access to the best eye care possible is not just a privilege but a human right. As the cost of living rises, there is no exorbitant premium here on health and wellbeing. Recognising that contact lens and spectacle wearers are increasingly discerning about value for money in the optical market, Concept offers an interest-free membership programme for continuous care. Each plan is bespoke to clinical need and designed to provide an integrative and affordable advanced luxury eye care and style package for all our patients.
PLEASE MENTION IN&AROUND WHEN CONTACTING ADVERTISERS
Affordable Luxury with
CONCEPT EYE CLINIC
Stockist of of the best high street fashion brands.
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