Page 35 - CT19 Catalogue

KEEP CALM AND PUT THE KETTLE ON!
NEW BRAND
Tea facts and trends
'Health benefits of tea’ is one of the most searched terms on Google!
Green tea, especially Matcha – will continue to increase in popularity as people tap into its health benefits
Pyramid tea bags – already popular, these
are great to package fine quality teas and will increase in popularity as they are a convenient and mess-free alternative to loose leaf tea. Large loose-leaf tea – more and more people are buying large leaf tea as the way to prepare a superior beverage. The theatre, historical provenance and perceived purity of preparing tea this way has helped increase the popularity of loose-leaf tea in the last 12 months. Younger drinkers – Tea is trendy. There has been a growth in popularity amongst ‘hipsters’ who desire a more traditional way of living. Exotic blends – We have seen significant interest in more exotic blends, particularly with the addition of flowers, fruit and herbs to tea in many countries.
COOK SERVE ENJOY
35
Drinking Moments