Page 14 - McCann's Sales Presentation (9.12)
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The McCann’s brand also has the highest velocity among top Premium/Specialty Hot Cereal Brands
Total $ / TDP (ACV*# of Items)
McCann's Better Oats Bob's Red Mill Nature's Path Hodgson Mill
285,900
204,835 163,479
110,922 104,395
Source: Nielsen 52WE 7/28/18. Specialty/Premium definition can be found in appendix
