Page 3 - Tracey Communications Banking Brochure

“One of the best bank marketing firms in the United States.” - Banker and Tradesman Capabilities, Approach to Service and Experience Working with Financial Services Tracey Communications is recognized as one of the leading bank/ credit union marketing firms in the country. Its principal Kevin Tracey has been working with community banks and credit unions for over 25 years. Two years ago, Kevin Tracey's former company was named “One of the best bank marketing firms in the United States,” by Banker and Tradesman. Kevin Tracey, along with other colleagues, "wrote the book" on marketing for community banking. Our book, Branding and Integrated Marketing was part of a series from the American Community Bankers Association called “Bank Marketing 1-2-3 The Practical Handbook for Community Banker.” TC clients have ranged from $250 million (assets) Sub-chapter S Banks, small to medium-sized credit unions, to multi-billion dollar stock banks located in different regions of the country. The firm’s work has been recognized by financial marketing organizations throughout the United States and has received many “best in category” advertising awards over the years. More importantly, our strategic advice and guidance have enabled our clients to grow. Our counsel has proven even more valuable as financial institutions face the challenges of the current environment. Our experience also includes working with the Massachusetts Bankers Association to create the country’s first Surcharge-Free Automatic Teller Machine Network (SUM) that is now run by NYCE. TraceyCommunications.com