Page 6 - Tracey Communications Banking Brochure

Kevin Tracey Companies, LLC, DBA Tracey Communications is registered as a private New Hampshire Limited Liability Company. TC opened for business on November 2009. Prior to that date, Kevin Tracey co-owned an advertising agency with more than 27 million dollars in annual capitalized billings. After more than twenty-five years in the communications business, Tracey formed a company that focuses on helping businesses develop their brands into “power brands.” He is using his decades of experience as a brand strategist, lecturer, keynote speaker, author, and business television host to help financial institutions garner increased market share, build strategic awareness and form singular distinctions that distinguish them from their competition. Tracey started Tracey Communications in order to provide strategic communications to companies that need the expertise of a veteran of the industry, who will work directly with you rather than delegating your account supervision to less experienced staff. He has provided strategic and creative services to banks from Maine to Hawaii and they have enjoyed unprecedented brand equity and revenue growth while partnered with Kevin and TC. TC’s marketing expertise in financial services has garnered the firm a national reputation for strategic thinking and creative excellence. The firm has not only helped its clients win scores of creative awards, but also has earned itself recognition from the American Bankers Association. TC works with clients to uncover the promises of the brand and meld those promises with the priorities of the marketplace by using proprietary processes developed by the firm. These processes include Strategic Accuracy Testing® and Power Branding RoundtablesTM, integral parts of our overall strategic approach to achieve our clients' goals. Our staff employs these methods to form a basis for creative recommendations. Ownership, History and Core Competencies “We help increase market share, build strategic awareness, and form singular distinctions.” TraceyCommunications.com